Black Friday & White Friday Sales concept in Pakistan


Till last year Pakistani’s weren’t aware about the Black Friday sales, which is been recorded as the biggest shopping fiesta worldwide. One of the most prominent online shopping websites in Pakistan, introduced Black Friday mega sales in Pakistan last year.


Following it many other e-retailers held Black Friday sales.

What is Black Friday?

As we told that the day was originated by Americans, Black Friday is the last Friday of the November, which is the day after Thanksgiving Day and couple of days before Cyber Monday, which is celebrated widely in US. In many of the states of US this is off day and it is regarded as the Shopping weekend for Christmas.

White Friday concept in Pakistan?

After brought Black Friday Sales idea in Pakistan after it became an instant hit worldwide. added up some inventiveness in this idea  and named it as White Friday. The reason they gave to name it White Friday except Black Friday is as follows ” In the Muslim world, Friday is the day of prayer, the day of gathering, the day off, the family day, the day of joy, so surely… ”
…our Friday is WHITE!.


Rana Hamza is local journalist from Multan and work for local news agency. He is also Feature Writer for and very active in sports and showbiz news insights. He holds Masters in English Writing. Mashable Pakistans's Web Culture Reporter. Reach out to him on Twitter via email at hamza [at] Hamza graduated from Emerson University of Multan in 2015.

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